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What Is Behind All Those Web Traffic Reports? Author : Fernando Maciá
Not all website statistical reports are created equal. Server activity analyses provide adequate measurements to assess the performance of your Internet presence, while real-time statistics offer more accurate data, like the exact number of unique visitors, their access method, or pages visited. Commercial applications like Urchin or WebTrends belong to the first category, and they generate server analysis reports, typically accessible from a con...

Link Baiting Idea Author : Thomson Chemmanoor
One of the best and the far most the effective way to gain links to your website or blogs is link baiting idea. What do you mean by Link Baiting? This is a new idea born among webmasters to gain popularity for their blogs/web page. As you all know getting attention is an old trick, weather in real life or online. Politician uses this often to stay in limelight. This same rule applies to link baiting as well. There are two different flavors in l...

Website Promotion: Now and Then, 7 Elemental steps to a Better Web Site Promotion Author : Jay Peterson
Most web sites are considered as dead. They are buried among the millions of other unvisited web sites. Website promotion is a specialist service that many companies are failing to address, with the end result that no matter how good their websites are, visitors are still slow and that makes them fail to generate a worthwhile income. With a good website promotion, It is certain to boost your sales and achieve excellent return on investment by get...

Keywords Finalization Methodology Author : Vikas Malhotra
To arrive at the set of keywords that: Describe business correctly (are relevant) Attract traffic (are popular & are searched for) Have less competition (are relatively un-optimized for ) Steps Step I: Lets start by saying that the for the keyword finalization of a web site the first step is to device the theme of the web site. The keywords then should be generated which are in sync with the themeing structure of the site. The home pages & th...

Press Release Primer Author : Lee Goins
Press releases have the potential  to create incredible exposure. Looking beyond the linking benefits, a well written press release may land you in newspapers, TV, and radio.  I write quick content daily  for websites.  When a good subject doesn't come to mind, I turn to a news search engine for inspiration.  Quite often the top results are press releases or  news articles feeding from those press releases.&nbsp...

LSI and Search Engines Author : Vikas Malhotra
LSI and search engines Now, what do we gain through the use of this LSI technology? To answer briefly, we can say that with LSI, search engines took a step forward to give us an ideal search result. Now you would ask - what is an ideal search result? Then, answer this! What do you look for when you type in a keyword or a context in Google’s search text box? With the number of Web pages increasing voluminously on the Web, we would like to rely dou...

One Way Linking Campaign Author : Vikas Malhotra
This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines . Some of the issues that we will be tackling in this & subsequent articles are: -Creating one way incoming links to your site. -The identification of resources to link. -Evaluation of the resources identified. -How to approach others with your link requests( some samples). -Wh...

Create a Blog To Drive Traffic To Your WebSite Author : Philip Walusimbi
Blogs (short for web logs) are not only free and easy to create, but they can be awesome traffic generating tools if you use and promote them properly. If you haven't learned by now, the key to building free search engine traffic is to get as many related, high-quality sites to point back to yours. Search engines like Google take this into great consideration when ranking your website. You can create your own blog that can act as that "related w...

SEO- a Part Of Internet Marketing Strategy Author : Prabhjot Kaur
SEO is not the be all and end all - it is just one part of your Internet Marketing strategy. According to Brand Week Online Magazine: "Search engine positioning may be just one part of an online marketing strategy,but it is the fundamental part. It's the baseline." It is found that Search Engine Effectiveness report on the brand lift from textual paid search results, found that high search engine listings drive the highest awareness or branding f...

Ethical Search Engine Optimisation Services: Are You Unintentionally Search Engine Spamming? Author : David Touri
Many people who have websites are not totally up to date with what is considered to be search engine spamming. Having worked on search engine optimisation for a few clients, I have come across websites that are using spam techniques to help elevate search engine rankings. When I confronted clients about this, they honestly did not know they were using a form of spam nor did they realise the consequences if detected by the search engines. So what ...

  
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